Chi Alpha Missionary Kids (XAMK)
Launching a Kids' Program
Chi Alpha Missionary Kids are the children of staff members of Chi Alpha Campus Ministries, U.S.A. Being a missionary’s kid is a unique experience, one Chi Alpha wants to celebrate and support! In conjunction with the 2017 World Missions Summit 4 event held in Houston, TX, National Chi Alpha launched a new program dedicated to strengthening the identity of XAMKs and providing excellent childcare for them during Chi Alpha regional and national events. I designed a logo for this new program that coordinated with the existing national brand at the time while still connecting with the youthful feel of the XAMK program.
Chi Alpha Campus Ministries, U.S.A.
National Chi Alpha planned to use the new XAMK logo in a wide variety of projects, from web to signage and apparel. To facilitate their future needs, I created a series of logo variations based off the primary design. These included grayscale, solid black, solid white, and reversed versions. With this set of logos at their dispoal, there’s no project they can’t handle!