South Central SALT Conference serves as the leadership training event for college students involved with Chi Alpha Campus Ministries throughout Louisiana, Texas, Arkansas, Oklahoma, and New Mexico.  As attendance soared past 1,000 students, the need for a centralized way of distributing conference information became apparent to SALT leaders.  I was tasked with the creation of a 24-page, full color, saddle-stitched Conference Guide.  This involved the creation of custom maps, organizing workshop details in a streamlined style, liaising with outside organizations for purchasing ad space, and collaborating with a team of content contributors to navigate deadline and consistency goals.